146 days ago • Posted by William Ramstein

Counter-attacking Amazon

In 2020, 7 start-ups in the US and Europe raised a total of $950m to buy sellers trading on Amazon marketplace. Berlin-based SellerX and Razor, London-based Heroes and San Francisco-based Heyday all did not exist at the beginning of the year. The merchants they target are all part of the “Fulfilment by Amazon” (FBA) programme, who pay to store their stock in Amazon’s warehouses, sell through its main website and app, then have the item delivered (for free, to Prime customers) by Amazon. Source: FT

New ecommerce