99 days ago • Posted by Charles-Henry Monchau

Morgan Stanley upgrades Tesla (TSLA) price target to $540, i.e +22% upside (core case). Bull case implies +142% appreciation...

Here's the bull case on Tesla by Morgan Stanley:  "It is now time to value Tesla's software & services business". To Morgan Stanley: Tesla is on the verge of a profound model shift from selling cars (volume x price) to generating high margin, recurring software and services revenue (platform users x Average Rate Per User). The car business is the entry ticket to unlocking much larger Total Addressable Markets".  MS research sees ~22% upside to Price Target (but also ~+142% upside to bull case!!!) - source: The Market Ear, Refinitiv 

TSLA chart with Morgan Stanley bull case upside